Avatar for Louise Baltruschat Hollis

By Louise Baltruschat Hollis

Photos by Lori Young Photography

When it comes to our wedding day, we want to look and feel amazing. Am I right or am I right?

Part of that feeling can come from wedding makeup. Whether you are a beauty junkie or a makeup newbie, these bridal makeup looks are sure to help you find the perfect idea.

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Before We Begin

  • You don't need to wear makeup if it's not you
  • Don't feel pressured to look 'perfect' on your wedding day or that you have to look the best you ever have
  • Always be true to you
  • Remember, your partner loves you just the way you look right now
  • Full disclosure - the photos here are of models from styled shoots


First things first, we’re going to look at beautiful wedding makeup looks to inspire your style. Before answering some FAQs on wedding makeup! Hooray. Shall we dive in?

1. Fluttery Eyelashes

Go for a lash-lengthening mascara or treat yourself to lash extensions, a lash lift of a pair of falsies to create eye drama.

Wedding Make Up Look Natural Eye Lashes Bride Jade Touron Photography Photo: Jade Touron Photography via Staycation Wedding Ideas Makeup Artist: Rebecca Brown Make Up

2. Glitter Shadow

Don’t be afraid to add sparkle to your wedding day look. It can look ever so gorgeous.

Bride Make Up Glitter Shadow Look Idea Laura Williams Weddings Photo: Laura Williams Weddings via Autumn Wedding Colours Makeup Artist: SW London Makeup

3. Soft Flick

For a soft yet dramatic eye-makeup style, go for soft eyeliner. Use a pencil or shadow to bring all the romance.

Bride Make Up Look Natural Soft Eyeliner Flick Natalie Silvester Photography Photo: Natalie Silvester Photography via Blue White Wedding Ideas Makeup Artist: Olivia Mills Makeup

4. Match Eyes & Lips

Using the same colour on your eyes and lips can look really natural.

Natural Bride Make Up Wedding Look Idea Brown Eye Shadow Sofia Balli Photo: Sofia Balli via Whimsical Tuscany Wedding Beauty: Eleonora Gentile Luxury Hair Spa

5. Bold Lip

Go bold and use a red lippy for a real bridal statement.

Wedding Make Up Bride Look Idea Red Lipstick Naomi Mills Photography Photo: Naomi Mills Photography via Christmas Wedding Theme Makeup Artist: Sophie Brown

6. Pretty Pink

Soft pink makeup colours are really feminine and can really tie together with your wedding theme too.

Wedding Make Up Look Pink Lips Bride Ellie Lou Photography Photo: Ellie Lou Photography via Beach Picnic Wedding Makeup Artist: Sophie Wylie

7. All About The Base

More often than not, we’re all looking for flawless skin. So firstly, consider focusing on getting your base right. As well as having makeup that’s long-lasting by using primer, setting powders and spray.

Bridal Make Up Soft Pretty Wedding Look Lottie Topping Photo: Lottie Topping via Natural Outdoor Wedding Makeup Artist: Lauren Louise

8. Sweet Blush

A natural blusher makes all the difference to a make-up look. Having hair in a half-up half-down hairstyle shows off your makeup too.

Natural Make Up Bride Look Radiant Emily Collett Photography Photo: Emily Collett Photography via Blue Yellow Wedding Ideas Makeup Artist: Genevieve Turley Makeup Artist

9. Beautiful Brows

Allow your natural brow to shine through and enhance them with a brow gel, pencil, shadow or brush. Brows really frame the face, so you could even take the plunge and have a brow treatment pre-wedding. Be careful to test out in advance though to check you like the end result.

Bronze Eyeshadow Wedding Makeup Idea Eloise & Mitch Photo: Eloise & Mitch via Park Wedding Ideas Makeup Artist: Makeup by Faye Neill

10. Fresh Faced

Perhaps you just want a natural, freshly woken-up look to your make-up? Go for it!

Wedding Make Up Fresh Barely There Bride Paige Mary Photography Photo: Paige Mary Photography via Italian Wedding Ideas Makeup Artist: Caitlin Palmer Hair and Makeup

11. Golden Eyes

Using metallics such as gold is a great way to add subtle glam to your eye makeup.

Wedding Makeup Idea Gold Eyes Charly Mae Photography Photo: Charly Mae Photography via Sustainable Woodland Wedding Makeup Artist: Lauren Jacobs Make Up Artist & Hairstylist

12. Eyes & Lips

Yes, you can go for colour on your lids and lips.

Wedding Makeup Look Bride Neutrals Emma Wilkinson Photography Photo: Emma Wilkinson Photography via Beige Wedding MUA: Sarah Meredith MUA

13. Boho Makeup

For a boho bridal look, stick to earthy tones and just wandered through a meadow vibe.

Bridal Makeup Idea Natural Boho Eloise & Mitch Photo: Eloise & Mitch via Park Wedding Ideas Makeup Artist: Makeup by Faye Neill

14. Purple Eyeshadow

Match a bold colour scheme to your makeup and have fun with your shadow colour.

Wedding Makeup Purple Eye Shadow Bride Sarah J Scott Photography Photo: Sarah J Scott Photography via Blue Purple Gold Wedding Ideas Makeup Artist: Millie Makeup

15. Glossy Lips

Go for gloss lips for high shine. Be sure to pack a spare lip gloss in your wedding day emergency bag for top-ups!

Wedding Makeup Bride Glowy Skin Jemma King Photography Photo: Jemma King Photography via Retro Autumn Wedding Ideas Makeup Artists: Sam Page Make Up Artist MakeUp by Vivienne

16. Soft Brown Shadow & Lips

Warm brown tones can work so well for a bridal makeup look.

Wedding Makeup Look Idea Eyeliner Flick Sophie Mort Photo: Sophie Mort via The Hall Barns Wedding Prestwold Make Up Artist: Hannah Finn Makeup

17. Gentle Glow

Use a highlighter to achieve a soft and gentle glow to your makeup.

Bridal Makeup Look Idea Glowing Natural Rosetta Li Weddings Photo: Rosetta Li Weddings via Loft Wedding Ideas MUA: Michele Rose Beauty

18. Contouring

Contouring is not for the unpractised. Ask your MUA for advice or practise contouring in the run-up to your day if you are looking to accentuate your features.

Wedding Makeup Simple Low Key Idea Look Sarita White Photography Photo: Sarita White Photography via Field Wedding Ideas MUA: Lifeofabeautygirl

19. Luminous

To achieve a luminous dewy look on your wedding day you could choose a highlighting primer, glowy foundation, glossy eye stick and lipstick to really get your glow on.

Bridal Makeup Dewy Look Idea Jemma King Photography Photo: Jemma King Photography via Retro Autumn Wedding Ideas Makeup Artists: Sam Page Make Up Artist MakeUp by Vivienne

20. Sheer Matte Radiance

For a natural makeup look, go for a matte with a subtle glow to highlight cheeks, nose and your cupid’s bow.

Wedding Makeup Soft Pink Bridal Look Steph Kiely Photography Photo: Steph Kiely Photography via Purple Winter Wedding Ideas Makeup Artist: Jodie Elleanor ( flawless base with matte smokey eyes with a tiny pop of glitter)

21. All About The Eyes & Lips

Make your makeup all about your eyes and lips by adding glam vibes.

Wedding Makeup Bridal Look Burgundy Lip Casey Crowe Taylor Photography Photo: Casey Crowe Taylor Photography via Afrofuturist Inspired Wedding Makeup Artist: Shauné Hayes Makeup Artist

22. Magenta Pink Tones

You can go bolder on your wedding day. Swapping pastel-tone lipstick and shadow for a bolder shade can look stunning.

Wedding Makeup Bride Bright Pink Eyes Look Idea Freya Raby Photo: Freya Raby via Oakwood At Ryther Wedding MUA: Chrys Chapman

23. Bronzer

Bronzer is a wonder product come summer and is a great way to add glow and warmth to any bride’s look.

Wedding Makeup Copper Smokey Eye Look Laura Williams Photography Photo: Laura Williams Photography via Burnt Orange Wedding MUA: Makeup By Sam

24. Glitter Eyeliner

Think outside of the box on your wedding day. How about swapping black or brown eyeliner for a fun glitter version?

Wedding Bridal Makeup Glitter Eyeliner Lex Fleming Photo Photo: Lex Fleming Photo via Disco Wedding Ideas Makeup Artist: Powder Blue Artistry

25. Bold Lip

Fancy a more natural look in the day, but want more drama come evening? Simply update your lip colour as the party starts.

Bridal Makeup Strong Lip Look Idea Terri Pashley Photography Photo: Terri Pashley Photography via Jungle Wedding Ideas Makeup Artist: The Make Up Works

26. Long Lashes

MUA: Rosie Hart shares exactly how she created this stunning bridal look.

Ysabella has the most beautiful, warm glowy skin so we kept the face makeup very natural and fresh and focused on enhancing the eyes. My go-to foundation to achieve this finish is MAC Face and Body. It’s light, but totally buildable and has a beautifully dewy finish.

For the eyes I used pops of copper, burgundy and bronze using my Bobbi Brown Infra-Red palette and a small set of natural lashes to bring the eyes to life! For the lips I used a lipstick shade not too far off Ysabella’s natural colour and finished it with a Fenty lipgloss to give her that boho glow.

Bride Makeup Long Lashes Wedding Look Heather Sham Photo: Heather Sham via Campervan Wedding Ideas

27. Smokey Shadow

Bring a touch of shadow beneath your lower lash line to really accentuate your eyes.

Wedding Makeup Soft Pink Lip Bridal Look Idea Debs Alexander Photo: Debs Alexander via Boconnoc Wedding Makeup Artist: Charlotte Albert

28. Subtle Eyeliner

Subtle eyeliner teamed with minimal eye shadow can look absolutely stunning.

Wedding Makeup Eyeliner Bridal Look Whitney Lloyd Photography Photo: Whitney Lloyd Photography via Stately Home Wedding Makeup Artist: Hannah Clare Hair and MUA

29. Red Lipstick

Yes, brown smokey eyes can work so well with deep red lipstick.

Wedding Makeup Red Lipstick Bridal Style Laura Williams Photography Photo: Laura Williams Photography via Burnt Orange Wedding MUA: Makeup By Sam

30. Highlight Eyes Inner Corner

Can you see how a touch of highlighter can really draw attention to your eyes? Simple but oh so beautiful.

Wedding Makeup Bride Look Idea Rust Oranges Luke Batchelor Productions Photo: Luke Batchelor Productions via Moroccan Wedding Inspiration Makeup Artist: Gilly Church

31. Gentle Blush

Shoot organiser Iris and Ivy Photography shared how shoot MUA created this flawless bridal look.

Michelle G Makeup Artist went with pink tones on the lips with Oriflame and soft smokey browns on the eyes by Dior. To compliment the bride’s beautiful skin she used Charlotte Tilbury and YSL.

Wedding Makeup Smokey Eye Look Iris and Ivy Photography Photo: Iris and Ivy Photography via Glewstone Court Wedding

32. Fresh & Natural

Allow your natural skin to shine through with a light-coverage foundation and highlight your lips and eyes with a touch of metallic.

Bridal Makeup Elegant Classic Glowy Look WhitneyBre Photography Photo: WhitneyBre Photography via Romantic Fall Wedding Beauty: Yvonda Smith Beauty

33. 1920s Glamour

For an old-time Hollywood glamour feel, go for dramatic eye makeup and bold lip colour.

Wedding Bridal Makeup 1920s Glamour Gina Fernandes Photography Photo: Gina Fernandes Photography via 1920s Wedding Ideas Makeup Artist: Sigmakeup

34. Vegan & Cruelty-Free

Photographer Camilla Andrea shares all about this makeup look.

Finally for our model and bride for the day Clem. I asked Emma at Brunetti Make Up to be our MUA for the day because I loved the fact that Emma’s make up kit was thoughtfully purchased and researched. She is all vegan/cruelty free which is something I feel is so important.

She created a no make up/make up look on our gorgeous bride Clem. Concentrating on flawless looking skin and just accentuating her lovely features.

Wedding Makeup Bride Barely There Camilla Andrea Photography Photo: Camilla Andrea Photography via Modern Pink Wedding

35. Deep Red Lip & Silver Eyes

Team deep burgundy lips with a light silver dusting over the eye socket. So pretty!

Bridal Makeup Deep Red Lipstick Wedding Look Jessica Bevan Photography Photo: Jessica Bevan Photography via Montague Farm Wedding Makeup Artist: Martine Turner

36. Multicolour Shadow

Don’t be afraid to have fun with your makeup and shake up traditional wedding looks. This multicolour shadow looks amazing!

Makeup Wedding Look Multicolour Eye Shadow Brad Gommon Photography Photo: Brad Gommon Photography via Endeavour Woodland Weddings Makeup Artist: @bridal_bykaycie

37. Metallic Bronze

Shoot organisers at The Green Escape share more about this glowing wedding makeup look.

The makeup look created by Joanne Hook was a gorgeous natural, glowing skin with warm toned smokey eye and nude stained lips.

Bridal Bronze Makeup Look Idea Vladana Parker Photo: Vladana Parker via Bronze Wedding Ideas

38. Glitter Makeup

Having a glitter station at your wedding? Looking for just how to apply it? Take a look at this cool and fun glitter look.

Bride Glitter Makeup Idea Wedding Pierra G Photography Photo: Pierra G Photography via Unconventional Wedding Ideas Makeup Artist: Louise McIntosh Glitter Bar: Queen Mab Glitter Bar

39. Gold Glamour

Add some delicate touches of gold around the eyes to create a mesmerising bridal style.

Wedding Makeup Gold Eyes Bride Look Tom Jeavons Photography Photo: Tom Jeavons Photography via Woods Wedding Makeup Artist: SJB Hair and Makeup

40. Matte & Barely-There

If you aren’t used to wearing much makeup, ask your MUA to create a barely-there look.

Wedding Bride Makeup Look Matte With Love Rose Photography Photo: With Love Rose Photography via Boho Fairytale Wedding MUA: Sarah Dunn MUA

41. Gothic Romance

Having a gothic wedding style? Be sure to bring the atmosphere to your makeup style too.

Wedding Makeup Gothic Bridal Look Taylar-Jayde Photography Photo: Taylar-Jayde Photography via Black Wedding Ideas Makeup Artist: Charlotte Marie

42. Neutrals & Golds

Shoot photographer Christine tells us more about this striking gold-style wedding makeup.

Grace Benson worked perfectly within the colour palette and style of the shoot. She just “got” the concept and went with it. Laura looked incredible with the palette of neutrals and golds that Grace chose.

Wedding Makeup Silver Eyeliner Bridal Look Christine Third Wheeling Photo: Christine Third Wheeling via Celestial Wedding Ideas

43. Coral Hues

Using a bright yet pretty coral colour palette can work beautifully for a bridal look.

Bride Makeup Coral Eye Wedding Birgitta Zoutman Photography Photo: Birgitta Zoutman Photography via Coral Wedding Ideas Makeup Artist: Fran Hansen Hair & Special FX

44. Smokey Eye

The classic smokey eye can really look stunning on your wedding day.

Wedding Makeup Glam Look Idea Bride Lianne Gray Photography Photo: Lianne Gray Photography via Asian Fusion Wedding Ideas Makeup Artist: Pose Sheffield

45. Bold Eyes & Soft Lips

How about a bolder eye look and neutral lips?

Wedding Smokey Eye Makeup Bride Look Jo Bradbury Wedding Photographer Photo: Jo Bradbury Wedding Photographer via Woodlanders Folk Wedding Ideas Makeup Artist: Aimee Chorley Make Up Artist

46. Luminescent

Go luminescent with statement eyeliner and fluttery eyelashes.

Wedding Bridal Makeup Same Sex Couple LGBTQ Hannah Brooke Photography Photo: Hannah Brooke Photography via 90s Wedding Ideas MUA: @creative.dm

47. Kitsch Retro

Take inspiration from the 50s with cute vintage-style wedding makeup.

Vintage Retro Wedding Makeup Bride Idea Becky Ryan Photography Photo: Becky Ryan Photography via Retro Kitsch Wedding Ideas Makeup Artist: The Vintage Beauty Parlour

48. Natural Freckles

Fields & Festoons Outdoor Weddings shares how the MUA created this divine beauty look.

Emma created a soft, dewy makeup look showcasing our brides’ natural freckles, with a subtle smoky eye and a berry lip.

Soft Dewy Bridal Makeup Look Love and Life Studio Photo: Love and Life Studio via Lakeside Wild Berry Farm Wedding Makeup Artist: Emma Rae Makeup & Beauty

49. Minimal Makeup

Minimal makeup sometimes can be tricky to achieve. But good quality makeup, a fantastic MUA or lots of practice can be sure that it goes on flawlessly on the day.

Wedding Bride Makeup Natural Heledd Roberts Photo: Heledd Roberts via Garden Picnic Wedding

50. Simple Style

Makeup artist Petal Blush shares how this look was put together.

For hair and makeup I kept things fun and simple – loose boho curls with a simple half up using twists, and for the makeup I used some of my favourite bridal products including Charlotte Tilbury, RCMA, Pixi, and finishing the look off with some subtle false lashes.

Soft Smokey Eye Wedding Makeup Idea Kelsie Scully Photography Photo: Kelsie Scully Photography via Spire Brighton Wedding

51. DIY Wedding Makeup

And finally, you can DIY your make-up!

📌 If you’d like to see some more real bride makeup ideas, do check out the real wedding features on the blog too.

How Much Does Wedding Makeup Cost?

Most makeup artists will look to have a trial for the bride which is priced between £50-£125+. Additionally, the on-the-day make-up for the bride will cost in the region of £80-£250+. Some MUA may offer a package deal for the trial and on-the-day application, as well as sometimes hair styling.

For the wedding party, you can look to pay between £40- £100+ per person. Plus often there are makeup trial costs to consider too. Again, makeup artists may have a package option for the bride and wedding party together.

Who Pays For Wedding Makeup?

There are no hard and fast rules as to who pays for wedding makeup. The bride’s makeup will be paid for by the couple or whoever else may be contributing to the wedding budget. For the wedding party, it really depends on the couple. Some couples may choose to pay for their wedding party. Others may ask their wedding party if they’d like to book and pay for their own makeup with the bride’s makeup artist.

It all comes down to personal preference and more often than not the wedding budget.

Is There A Difference Between Wedding Makeup & Daily Makeup?

There can be a difference between makeup for a wedding and a usual daily makeup routine. However, it really depends on your own makeup routine. If you aren’t a makeup wearer, professionally applied wedding makeup may look quite different.

A professional MUA will look to prep the skin and may use additional steps and products such as primer, false lashes, lip liner, contouring, finishing powder/setting spays and more. Whereas a daily makeup routine may be simpler and may not include as many products or steps.

That being said, you may be a beauty junkie and already have a full-on makeup skillset with many of the same steps as a professional. Either way, it can mean wedding makeup is similar or dramatically different to a normal day makeup application.

Can I Do My Own Wedding Makeup?

You can absolutely do your own wedding makeup. There are no rules saying you have to book a MUA.

It all comes down to factors such as personal preference, budget constraints and timescales. The decision is all yours.

How Do I DIY My Wedding Makeup?

To do your own wedding makeup, you can keep things really simple. Just apply your usual makeup.

Alternatively here are some tips to enhance your DIY wedding makeup:

Do I Have To Wear Wedding Makeup?

You do not need to wear makeup to a wedding. If you don’t like makeup and don’t want to wear it as a bride, bridesmaid, wedding party member or wedding guest, ditch it. Be yourself. You deserve to feel confident and fabulous in your own skin, in your own style.

And that's a wrap! We've looked at over 50 wedding makeup looks as well as answered some bridal makeup FAQs. Hooray!


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